ABOUT INSTINCTIVE MEDIA
Instinctive Media creates video-led content with photography and drone capture when it adds real value. I’m Matt Cowley, based between Beverley and Hull, working with brands, organisations and event teams who want content that looks professional, feels natural, and is built to be used across website, social and campaigns.
MATT COWLEY
Instinctive Media is run by me (Matt). I started it to offer businesses and organisations a straightforward way to get high quality video, photography and aerial content without the noise. Most projects are me handling everything from planning through to delivery, with trusted collaborators brought in when the scale calls for it.
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Available UK Wide - Based in Yorkshire, between Beverley and Hull
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Video production first, with photo and drone as supporting tools
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Calm, prepared approach on shoot days, minimal disruption on location
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Content designed for real use: website, social, campaigns, internal comms
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Scale-up option with collaborators when needed
WHAT WE DO
Video production first, supported by photography and drone capture where it strengthens the final result.
HOW WE WORK
A simple, reliable process that keeps projects clear from the first chat to final delivery.
Discovery and Briefing
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Quick call to understand your goal and audience
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Define deliverables, locations, and timings
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Agree what “Success” looks like
Pre-Production
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Shot list and plan for the day
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Logistics, access, and schedule confirmed
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Any required drone checks and planning
Production (Filming)
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Calm, efficient filming with minimal disruption
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Direction where needed, natural moments where possible
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Capture for multiple formats if required
Post-Production (Editing)
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Clean edit, music, and basic graphics where appropriate
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One clear feedback round
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Final polish and export formats agreed
Delivery and Feedback
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Delivered via a simple download link
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Files labelled and organised for easy use
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Support with choosing the best versions for each platform
WHAT IT'S LIKE WORKING TOGETHER
Straightforward, calm, and focused on getting what you need without making filming feel like a big production.
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Clear planning so shoot days run smoothly
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Calm direction when needed, natural moments where possible
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Minimal disruption to your team, customers, or event flow
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Efficient setup, I pack light and stay mobile
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Content captured with final usage in mind (website, social, campaigns)
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A consistent look and feel across final deliverables
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Trusted collaborators available when the project needs extra hands
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Professional approach to drone work, planned and compliant
FAQ
Where are you based, and do you travel?
I’m based in East Yorkshire, between Beverley and Hull, and I work across the UK when needed. If travel is involved, we’ll factor it into the plan.
Will it be you filming on the day?
Yes, in most cases it’s me filming. If a project needs extra coverage, I can bring in trusted support and you’ll know that upfront.
Do you offer drone video and photography?
Yes. Drone capture is available when it adds real value, for example scale, location, or context. Flights are planned and carried out safely and compliantly.
How quickly do you deliver?
Typical turnaround is around four weeks, depending on scope and deliverables. If you have a deadline, mention it early and I’ll confirm what’s realistic.
What do we receive at the end of a project?
You’ll receive the final edited videos and finished images in formats suited to where you’ll use them, such as website, social, or campaigns. Delivery is via a simple download link, with files clearly labelled.
What do you need from us to get started?
The main thing is to get in touch, ideally via the contact form, so we can start the discovery process. A rough goal, where the content will be used, and any key dates helps, but you don’t need everything figured out. We’ll shape the best approach together.